Giuseppe Puddu and Owais Saeed open @traplist_italia and, in one year, run three tournaments for emerging artists with more than 5,000 entrants in total. The first clients follow, about a hundred emerging artists a month, and the first page of the network: then the second, the third, the fourth.
Over 3,000 campaigns developed in three years. In the following years, owned and exclusive pages come to cover about half of the Italian music digital market.
Shiva's team entrusts Listen with the digital marketing of «Milano Demons», the comeback album: a substantial budget and a new strategy for those months. Pico Cibelli and Marco Masoli open Warner's door: for six months we run with them a significant part of Warner Music Italia's campaigns. In August, with Welo's «Malessere», the first micro campaign in Italy.
In May we create the first CapCut creators in Italy, who stay in the Top 3 of the European charts for about a year.
Ten talents chosen, followed and grown, including Piera Meloni, Matilde Pagano, Carlotta Corsini, Angy Diby, Samuel Tarini and others. In the first six months we recorded an average growth of 350% across all ten profiles.
With XClipping, artists both big and emerging work on targeted volume on TikTok. And listen-marketing.com is born: the network can be booked on your own, in a few clicks, with a single brief and a single payment.
